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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsBlack Artists Creatively Reimagine Racist H&M Ad
Black artists have stepped up to create new versions of a racist H&M ad after the brand drew criticism for a photo on its website.
The original photo showed a black boy modeling a green hoodie reading coolest monkey in the jungle. The image drew ire on social media, with celebrities and activists denouncing the brand.
Link to tweet
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Amid the backlash, black celebrities and creatives have stepped up to do what they do best: turn a horrible situation into a reason to celebrate. They took to photoshop, sketchbooks and more to reimagine the boy in the photo with crowns and pure black boy joy.
LeBron James posted a new version of the photo with a caption saying, in part, I see a Young King!! The ruler of the world, an untouchable Force that can never be denied! And Diddy joined in, posting on Twitter a reimagined image that in his words put some respect on it.
see the remakes here: https://www.huffingtonpost.com/entry/hm-racist-ad-reimagined_us_5a54e148e4b01e1a4b19f7af?ncid=inblnkushpmg00000009
The people at H&M need a clue. What were they thinking?
applegrove
(118,922 posts)product stick in your mind they associate their products with all sorts of negative things. Try watching ads for a bit. I'm guessing that because outrage puts there name out there and they are betting it will increase sales on the whole.
Kirk Lover
(3,608 posts)be racist. When I first saw it I didn't think oh he's black that's why he's modeling the monkey whatever...but I understand a lot of other people do, especially unsavory people. I understand why black folks may not take too kindly to it. But to say that it's purposefully racist I think is ridiculous.
sheshe2
(84,069 posts)If you mean do I think someone sat down and tried to think of the most racist advertisement to post, no I do not believe they did.
be racist.
What I find appalling is that not one person in advertising, merchandising or PR had one clue that it was offensive. NOT one.
Kirk Lover
(3,608 posts)knows what an ill advised advert that would be.
sheshe2
(84,069 posts)underthematrix
(5,811 posts)cwydro
(51,308 posts)Im gonna assume the child was paid for his modeling.