During her travels to visit immigrant children in Texas, Melania Trump wore a jacket that left many puzzled. The jacket featured the phrase "I really don't care, do u?" which sparked much discussion over the intent of the message. It's also prompted several brands to take action and use their platform to issue a response.

Online retailer Wildfang quickly released a response in the form of merchandise featuring the phrase, "I really care, don't u?"

The brand is currently selling three versions of the jacket ($98) and a matching T-shirt ($40), with 100% of the proceeds going to the Refugee and Immigrant Center for Education and Legal Services (RAICES) in Texas. For Wildfang's founder Emma McIlroy, the idea for the line of products was almost immediate.

"It seemed fairly obvious to us, what's happened this week in our country is appalling," McIlroy said in a statement provided to INSIDER. "Our whole team is outraged and we refuse to stand by and watch. We stand proudly with immigrants and support their rights and RAICES does amazing things for these families."

So far the collection has sold out twice and already raised $30,000 in the span of a few hours.

"Our customers have gone bananas over this," McIlroy said. "The support is overwhelming and we couldn't be more proud to align with them in support of these families."
https://www.msn.com/en-us/lifestyle/whats-hot/retailers-are-selling-i-really-care-jackets-in-response-to-melania-trump-to-raise-money-for-immigrant-families-—-and-theyve-already-sold-out-twice/ar-AAz1XYL?ocid=spartandhp