Kamala Harris' campaign launch pays tribute to Shirley Chisholm's 1972 run

History was made Monday when Sen. Kamala Harris, just the second African American woman to serve in the Senate, announced her plans to seek the Democratic nomination for president. The California Democrat chose Martin Luther King Jr. Day to launch her candidacy, and did so by evoking parallels with the groundbreaking 1972 presidential campaign of Shirley Chisholm, the first black woman elected to Congress.

Chisholm announced her presidential campaign Jan. 25, 1972, nearly 47 years to the day before Harris jumped into the 2020 race. Both Harris and Chisholm were daughters of immigrants. Chisholm was both the first woman and the first African American to seek the nomination of a major party — Harris is already the fourth woman to launch a presidential campaign just this year.

Harris paid homage to Chisholm's historic campaign by using a similar color scheme and typography in her logo and promotional materials. The red-and-yellow style was apparent in a video released by the Harris campaign announcing her run.

Political history buffs on social media immediately noticed the similarities.

https://www.cbsnews.com/news/kamala-harris-2020-presidential-campaign-logo-pays-tribute-to-shirley-chisholm/

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She sure knows how to get people's attention. Fox News is all over this (probably ruing her candidacy)