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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsGallery Furniture Loses $7 Million in ‘Pigskin Promotion’ Super Bowl Bet
HOUSTON Mattress Mack is a lot lighter in the bank account after a Super Bowl promotion cost him millions of dollars.
Jim Mattress Mack McIngvale announced on his website that he lost $7 million in the Pigskin Promotion after about a thousand customers won free furniture.
After a coin toss, Mack bet that the Seattle Seahawks would lose the game. If not, Gallery Furniture customers who bought at least $6,000 worth of furniture during the promotion -- before the Super Bowlwould get a refund. As we all know, Seattle won, leaving plenty of happy customers singing cha-ching!
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http://www.kbtx.com/home/headlines/Gallery-Furniture-Loses-7-Million-in-Pigskin-Promotion-Super-Bowl-Bet-243325371.html
Systematic Chaos
(8,601 posts)If you're like me and all you want is a decent recliner chair to nap in, then no such luck.
Gothmog
(145,850 posts)I am betting that he has some insurance that mitigated this loss
madville
(7,413 posts)Surely he wouldn't leave himself that vulnerable to such a loss.
Gothmog
(145,850 posts)Most contests like this contest are backed with an insurance policy to control the amount of the loss. It seems that Mattress Mac did not have insurance http://www.chron.com/news/houston-texas/houston/article/Mattress-Mack-forks-over-7-million-in-Seahawks-5198913.php?cmpid=hpts