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Reply #3: I think you are thinking about Tivo [View All]

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Home » Discuss » Archives » General Discussion (Through 2005)

RobertSeattle

(1000+ posts) Send PM | Profile | Ignore

Thu Mar-04-04 07:29 PM
Response to Original message

3. I think you are thinking about Tivo

DirecTV owns Tivo (I think), but a plain vanilla DirecTV system only "tracks" your pay purchases so DirecTV can ge their bucks. Tivo apparently does "gather" more information about the user, but I'm not too concerned. Most of the day my Tivo's are "pointing" to inane things while I'm away so I doubt they gather much useful information.

Nielson rating are still the gold standard in the TV industry as far as I am aware.

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