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Rebranding Time: What would be a better name for the SCHIP program?

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zulchzulu Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Nov-01-07 11:38 PM
Original message
Poll question: Rebranding Time: What would be a better name for the SCHIP program?
Just as the GOP's marketing brander Fred Luntz brands pro-pollution legislation "The Clear Skies Initiative" and other misnomers like "No Child Left Behind" and the "War On Terror", it's time for Democrats to take claim to the same level of branding.

So many people don't even know what the SCHIP program is. It stands for "State Childrens Health Insurance Program". What a crappy branding name!

What should it be? Imagine saying that a Republican president vetoed the ___________ bill.
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Lasher Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Nov-01-07 11:45 PM
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1. Childrens' Health Insurance Program by States
No wait, that won't work.
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Solly Mack Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Nov-01-07 11:45 PM
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2. ....
"Imagine saying that a Republican president vetoed the Post-Fetus Health and Protection Initiative bill."
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rwheeler31 Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Nov-01-07 11:50 PM
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3. should children have intense pain
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babylonsister Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Nov-01-07 11:52 PM
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4. Check out all the other stuff thrown into this bill before you consider
renaming it. Lots of benefits to vets, which could also be why it hasn't passed.
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zulchzulu Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Nov-01-07 11:55 PM
Response to Reply #4
5. Yet another reason to rename it...
How about "Kids, Vets and You Health Act"...
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Newsjock Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Nov-02-07 12:09 AM
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6. Children's Health Remains In Safe Trust act
It's high time we started playing the other side's name game.
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