Bush's "Stay the Course" meaning "Re-Elect Me" is a Psycholinguistic meme

Leveraging inferior tactical or operational strength against American vulnerabilities to achieve disproportionate effect with the aim of undermining American will in order to achieve the asymmetric actor's strategic objectives. The key differences in this proposed definition are the element of disproportionate effect--achieving strategic objectives through application of modest resources-- and the explicit recognition of the importance of the psychological component. These elements are essential to considering how an asymmetric actor can achieve strategic objectives through an operation--even a failed operation--that, from the perspective of the larger power, is only a tactical attack.