Che Guevara CD case pulled from shelves

NEW YORK (Reuters) - Target Corp said on Friday it had pulled a CD carrying case bearing Ernesto "Che" Guevara's image after an outcry by critics who label the Marxist revolutionary a murderer and totalitarian symbol.

Target had touted a music disc carrying case for Che admirers emblazoned with the Argentine-born guerrilla's iconic 1960 portrait by Alberto Diaz, or "Korda." A set of small earphones was superimposed on the image, suggesting he was tuned in to an iPod or other music player.

"It is never our intent to offend any of our guests through the merchandise we carry," Target said in a statement. "We have made the decision to remove this item from our shelves and we sincerely apologize for any discomfort this situation may have caused our guests."

Some business columnists had decried the product, sold under Target's brand, saying the trendy discount chain was giving in to a misguided fashion craze while ignoring Guevara's role in bringing
Fidel Castro's Communist rule to Cuba.

http://news.yahoo.com/s/nm/20061222/people_nm/target_guevara_dc

Truly inspiring.

How ironic his symbol has made many people looking to profit off cultural icons lots of money.

Because very few people know what Guevara did anymore, the only thing that comes to mind in the eyes of people is as little more than a general anti-establishment symbol. Nevermind the fact that he cavorted with people like Fidel Castro.

If people knew the real Guevara, I guarantee you he would only show up on the shirts of true believers of Soviet-style statism.

The "Motorcycle Diaries" is, though, a very interesting movie for us bikers. I'm getting it for my husband for Christmas (so untrue to che and anticapitalist, anti-establishment thinking, but hubby really, really wants it)! Mea culpa, Mr. Guevara.

a handful of loons yell 'COMMIE!!!' and they act? what a joke.

to be selling his image on crap like that anyway. x(

Only Our Leader is allowed.



We had an episode here some years ago, where womens panties bearing the effigy of Che Guevara was sold in a clothes chain. It was protested and the panties removed from all stores.
True, he's now used by capitalism to sell products. As many are aware of, as this grafitti shows.



But he still inspires a lot of people.


You'd be surprised to know that many of the people who has problems with graphical reproductions of Guevara are the same people who thinks the US flags are in some way sacred, that hostile projections of Bush should be forbidden and so on.