Bush Brother’s (Neil) Firm Faces Inquiry Over Purchases (NCLB)

Bush Brother’s Firm Faces Inquiry Over Purchases

By MARILYN W. THOMPSON
Published: November 7, 2007

WASHINGTON, Nov. 6 — The inspector general of the Department of Education has said he will examine whether federal money was inappropriately used by three states to buy educational products from a company owned by Neil Bush, the president’s brother.

John P. Higgins Jr., the inspector general, said he would review the matter after a group, Citizens for Responsibility and Ethics in Washington, detailed at least $1 million in spending from the No Child Left Behind program by school districts in Texas, Florida and Nevada to buy products made by Mr. Bush’s company, Ignite Learning of Austin, Tex. Mr. Higgins stated his plans in a letter to the group sent last week.

Members of the group and other critics in Texas contend that school districts are buying Ignite’s signature product, the Curriculum on Wheels, because of political considerations. The product, they said, does not meet standards for financing under the No Child Left Behind Act, which allocates federal money to help students raise their achievement levels, particularly in elementary school reading.

Ignite, founded by Neil Bush in 1999, includes as investors his parents, former President George H. W. Bush and his wife, Barbara. Company officials say that about 100 school districts use the Curriculum on Wheels, known as the Cow, which is a portable classroom with software to teach middle-school social studies, science and math. The units cost about $3,800 each and require about $1,000 a year in maintenance.

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OCTOBER 16, 2006
NEWS & INSIGHTS

No Bush Left Behind

The President's brother Neil is making hay from school reform

Across the country, some teachers complain that President George W. Bush's makeover of public education promotes "teaching to the test." The President's younger brother Neil takes a different tack: He's selling to the test. The No Child Left Behind Act compels schools to prove students' mastery of certain facts by means of standardized exams. Pressure to perform has energized the $1.9 billion-a-year instructional software industry.

Now, after five years of development and backing by investors like Saudi Prince Alwaleed Bin Talal and onetime junk-bond king Michael R. Milken, Neil Bush aims to roll his high-tech teacher's helpers into classrooms nationwide. He calls them "curriculum on wheels," or COWs. The $3,800 purple plug-and-play computer/projectors display lively videos and cartoons: the XYZ Affair of the late 1790s as operetta, the 1828 Tariff of Abominations as horror flick. The device plays songs that are supposed to aid the memorization of the 22 rivers of Texas or other facts that might crop up in state tests of "essential knowledge."

Bush's Ignite! Inc. has sold 1,700 COWs since 2005, mainly in Texas, where Bush lives and his brother was once governor. In August, Houston's school board authorized expenditures of up to $200,000 for COWs. The company expects 2006 revenue of $5 million. Says Bush about the impact of his name: "I'm not saying it hasn't opened any doors. It may have helped with some sales." (In September, the U.S. Education Dept.'s inspector general accused the agency of improperly favoring at least five publishers, including The McGraw-Hill Companies, which owns BusinessWeek. A company spokesman says: "Our reading programs have been successful in advancing student achievement for decades; that's why educators hold them in such high regard.")

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