TEDTalk Tuesday: The wisdom of designing Cradle to Cradle

Occulus

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Tue Nov-13-07 12:17 PM
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TEDTalk Tuesday: The wisdom of designing Cradle to Cradle

For this week's TEDTALKTUESDAY, we hear from an architect and designer who shows us how we could design and construct better products and buildings, concluding with his plan to build a number of green cities in China.

Enjoy!

WILLIAMMCDONOUGH

Talk title: The wisdom of designing Cradle to Cradle (video runtime: 20:11)

William McDonaugh

Wiki bio

About this Talk

Architect and designer William McDonough asks what our buildings and products would look like if designers took into account "All children, all species, for all time." A tireless proponent of absolute sustainability (with a deadpan sense of humor), he explains his philosophy of "cradle to cradle" design, which bridge the needs of ecology and economics. He also shares some of his most inspiring work, including the world's largest green roof (at the Ford plant in Dearborn, Michigan), and the entire sustainable cities he's designing in China.

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Lorien

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Tue Nov-13-07 12:20 PM
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1. Ooooh, thanks! I heard this guy on NPR once

and he was fascinating. I'll download the talk to my iPod later today!

:hi:

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hootinholler

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Tue Nov-13-07 01:16 PM
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2. I bought the book after seeing this talk.

He's walking the walk. The amazing thing is the book is heavy being printed on 100% recycleable polymer.

-Hoot

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Tue May 14th 2024, 12:31 AM
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