http://www.npr.org/templates/story/story.php?storyId=16517458Counting Down on MSNBC's Keith Olbermann
by David Folkenflik
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Not by the numbers: Keith Olbermann isn't your ordinary news anchor. Getty Images
Morning Edition, November 23, 2007 · Each night on MSNBC's Countdown, anchor Keith Olbermann presents the world's news as a series of bullet points.
As an experiment in form, we thought we'd profile Olbermann in the same fashion.
So here's a countdown of things you should know about one of cable's most talked-about talkers — and one of TV's most prominent critics of the Bush administration.
No. 5 on the Countdown: Unabashed, Unashamed, Liberal
In Olbermann's view, waterboarding is unquestionably torture, and Vice President Dick Cheney is about two millimeters shy of pure evil. In an interview at his new digs at Rockfeller Center, where MSNBC has joined the rest of NBC News, Olbermann expands on why he feels compelled to speak out about such things on the air.
"We gave these people every benefit of the doubt," Olbermann says. "Our naturally contentious political arrangement in this country was silenced for well over a year after 9/11. We got hosed. We were manipulated. That trust that we put in these people, they did not deserve."
Countdown started on March 31, 2003, right after the invasion of Iraq. CBS News senior correspondent Jeff Greenfield has covered politics and media for years, and he briefly overlapped with Olbermann when both worked at CNN. Greenfield says that as the war soured, Olbermann found his voice — and a following.
"By becoming a full-throated, unapologetic opponent of all things Bushian ... he served a market that wasn't being served," Greenfield says.
Olbermann built that market in much the way Fox News built up its audience, Greenfield notes — by appealing to conservatives who felt the mainstream media overlooked their concerns. But he notes that both MSNBC and Fox need play only to niche audiences; neither channel draws the same crowds their broadcast peers do.
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http://www.npr.org/templates/story/story.php?storyId=16517458